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New Arrivals

  • 2020 FIAT 500L TREKKING Hatchback

    2020 FIAT 500L TREKKING

    • $27,855

    Quick Specs

    View Details
  • 2020 FIAT 124 Spider LUSSO Convertible

    2020 FIAT 124 Spider LUSSO

    • $29,000

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Schedule Your Next Service Appointment

Kick back in our newly renovated service lounge and enjoy complimentary Wifi, gourmet coffee and snacks and even HD TV. Our complimentary shuttle service runs every half hour and allows you to schedule pickups within 20 miles from our store. Better yet, if your service lasts longer than 2 hours, we'll give you a complimentary loaner car for the day!

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Welcome to Pomoco FIAT of Newport News



The Pomoco Auto Group started serving Virginia drivers in 1947, creating a  lasting legacy of outstanding service, friendly sales and financing and a commitment to our community. Pomoco Alfa Romeo FIAT of Newport News is proud to be a part of Pomoco's history, and while we're bringing new and exciting models to the Virginia market, our experience, faith and savvy set us apart. If you're looking for a car that will help you stand out on the road and an honest, low-pressure sales environment, our Alfa Romeo and FIAT dealership near Virginia Beach is right for you. 

One look at the inventory we stock at Pomoco Alfa Romeo FIAT will have you excited about the daily drives that await you. If you're looking for a fun, cutting-edge commuter car that doesn't skimp on power or interior features, the new FIAT 500 may be right. Test-drive the FIAT 500L if you need more size, or upgrade to the FIAT 500 Abarth if you're looking to turn heads on any road. We also offer masterfully engineered Alfa Romeo sports cars like the 4C Coupe and 4C Spider, and we'll help you order a custom ride tailored to your desires.

Our FIAT studio near Norfolk also offers a wide selection of Certified Pre-Owned FIAT vehicles and used models from other makes, all in the name of providing you with variety. Whether you're buying or leasing a new or pre-owned car, our finance team will walk you through each step of the process, and our transparent, no-gimmick pricing will help put your mind at ease.

Yet we don't want to just get you behind the wheel of a new car: we want to make sure your FIAT, Alfa Romeo or model from a different make stays on the road for years to come. That's why we also function as an Alfa Romeo and FIAT service center, tackling routine procedures and major repairs alike. We also stock Mopar parts and accessories, and we will help you fix up and customize your vehicle as you see fit.

Conveniently located at 12627 Jefferson Ave in Newport News, VA, Pomoco Alfa Romeo FIAT is a short drive away from Richmond, Hampton, Suffolk and beyond. Schedule a test-drive with us today, and let us show you why Pomoco is known for providing Peace of Mind ... of Course!

* The advertised price does not include sales tax, vehicle registration fees, other fees required by law, finance charges and any documentation charges.

* Images, prices, and options shown, including vehicle color, trim, options, pricing and other specifications are subject to availability, incentive offerings, current pricing and credit worthiness.